Creative coaching for introverted freelance perfectionists

Release yourself from perfectionism, gain confidence and enjoy your creativity again.

Vicki Lovegrove, Creative Coach
A hand holding a colorful box of Vision creative affirmation cards against a yellow background.

On sale NOW!

I am so pleased to announce the VISION Creative Affirmation Cards are now ready to buy!

Shift your creative power to the next level.

Everyone is creative, yet creativity is often not given time to flourish in a world of instant gratification. This card deck has been created to be part of your daily practice to set the tone for the creative day ahead.

The cost of the cards can be redeemed against your first coaching session (postage costs not included).

Vicki Lovegrove, Creative Coach from Seventy Three Design Limited. Based in Burton on Trent

Who am I to coach?

Hi, I’m Vicki Lovegrove. Over the last 30 years, I've worked in design agencies, marketing agencies, printers, advertising agencies and as an in-house designer. These days, I run my own graphic design practice and also coach introverted professionals.

Many creatives are people pleasers and perfectionists, and it's natural for them to overdeliver. This means they are always on, earning no more than minimum wage. Some feel like they never stop working!

I used to be like this: over time, it can burn you out. Once I shifted my mindset, the relief was incredible. I got to be creative - at a level I was happy with.

More confidence = more business

Perfectionist seeks mojo. Feeling bored, stressed or isolated? And maybe wondering where your creative mojo has disappeared to?

You’ve been self-employed for years, yet you go round and round in circles, and nothing changes.

Perhaps you're considering giving up freelancing and getting a job. Well, let's park that thought for a minute because this is why I started my coaching business.

Imposter syndrome feels real!

I've been where you are and dug my way out of it. And now I'm committed to helping my fellow creatives thrive.

How can I help you, and what does it cost?


The Mini Coach Session


I no longer offer free start-off sessions. This can be a one-time session (45 minutes) or the beginning of an ongoing relationship. Redeemable off the first full-priced session.

One-off

Cost: £73

BOOK HERE


The Goal-Smashing Session


1-hour sessions, which are fortnightly or more frequently. We will map a route for you to follow, keep you accountable, gently nudge you, and ensure you hit your micro goal.

6+ sessions.

Cost: £170

BOOK HERE


The Monthly Deep VISION Session


2-hour sessions once a month. Here, we deep dive into what has been stopping you from changing, setting goals, and holding yourself accountable. This is tough love. My most popular session.

3+ sessions.

Cost: £270 each

BOOK HERE

Vicki’s VISION Strategy

VISION stands for:

V - Value Your Unique Creative Voice. Your perfectionist eye isn't a weakness—it's your competitive advantage. Position yourself as the "meticulous craftsperson" clients pay extra for.

I - Invest in Strategic Skill Building. Pick one high-value skill quarterly. Learn it. Master it. Charge more for it. Strategic learning = strategic earning.

S - Systematise Your Success. Less decision fatigue = more creative energy = higher confidence. Work smarter, not harder.

I - Increase Rates. Raise your rates. No exceptions. Your work is worth more than you're charging.

O - Optimise Your Client Mix. Fire energy vampires. Keep dream clients. Actively hunt for more clients like your best ones. Quality clients = quality work = quality life.

N - Nurture Your Creative Confidence. Establish daily practices that rebuild creative confidence from within. Momentum beats perfection every time.

Bottom line: Stop hiding your strengths, start charging what you're worth, and systematically build the creative business that energises rather than exhausts you.

Book cover titled "Famine or Feast: Unlock the Secrets to a Consistently Thriving Creative Business!" with a large yellow star in the background and a smaller yellow star with a check mark below it. The background shows a workspace with papers, a keyboard, and a computer.

How coaching makes a difference

It can be easy to think we know it all, and can work ourselves out of our problems. Sometimes you can’t see the wood for the trees, and having someone else to work with you will help you find a solution quicker.

I'll help you by giving you the tools to stay mentally balanced so you have the energy to do the creative work you thrive on.

Imagine having money in the bank, buzzing with creative energy, and being ready to grow a business or career you love. That's what we're aiming for with Creative Confidence Coaching.

Vicki Lovegrove, Creative Coach from Seventy Three Design Limited. Based in Burton on Trent

What the clients say